Other Industry
ShareThis
Social Networking
Usability Testing and UX Strategy
ShareThis is the world’s largest sharing network, allowing users to share interesting articles, products, and web pages via email, social networks, or in a myriad of other ways. Sharing is accomplished via a ShareThis button publishers provide, or via a Firefox Add-On.
ShareThis engaged Scoresby Interactive first to conduct usability tests of the ShareThis button and a site redesign in the process of development. In a subsequent project, we evaluated users' experience with the ShareBox, a repository of things the user has shared and a potential source for re-sharing. Results of both usability tests were used to make decisions on design directions and significantly improve the user experience.
National Underwriter
Online Information Services
Evaluation and UX Strategy
National Underwriter is the leading provider of Insurance and Financial Services information, publishing books, magazines, and the Fire, Casualty, and Surety (FC&S) bulletins for almost 100 years.
We evaluated current interfaces to online services, facilitating a series of focus groups and usability tests to establish design requirements. We then defined a comprehensive user experience strategy based on outcomes.
Core3
Corporate Web Site
Information Architecture, Web Design & Development
Core3 is a holding company for Software as a Service and outsourcing businesses. Core3’s operating companies deliver accounting, human resources, and technology solutions designed to give clients the freedom to focus on their core business, not the back office.
Core3 needed a new corporate web site designed and developed—one to which less-technical personnel could easily add content when needed. To accomplish this mandate, we established requirements through collaborative work sessions, developed the site architecture, and defined the interaction and graphical designs. Then we developed the dynamic web pages using the .NET architecture, with "hooks" for easy updates.
This small business was subsequently purchased by Ephinay which took its name.
